Our vision: Building the Operating System for Intelligent Construction

Born out of MIT’s Mass Timber Design Lab and backed by the National Science Foundation’s Deep Tech Fund, Generate merges building-system expertise with generative technology to reshape how projects move from concept to construction.

Our mission: make smarter, low-carbon buildings the norm.

Generate empowers architects, engineers, and builders to rapidly design and optimize mass timber buildings in a code, cost, and carbon-aware space — enabling expressive design with real-world efficiency. By automating repetitive, data-heavy work, our software frees teams to focus on creativity and deliver sustainable, cost-effective buildings faster.

Our mass timber experts deliver engineered, manufacturer-ready design packages powered by proprietary generative software.

  • Code review & AHJ coordination

  • Structural optioneering

  • Fire & acoustic detailing

Digital Design Assist

  • Model integration into 4D workflows

  • Bid review & leveling

  • Procurement strategy

Supply Chain Integration

  • Supply-chain optioneering

  • Automated quantity takeoffs

  • Installer & manufacturer quote collection

Preconstruction Support


Schedule your project review

Digital precision. Real-world impact.

  • Dream it.

  • Build it.

  • Grow it.

  • Sell it.

FAQs

    • No, we're a tech-enabled service. "Our mass timber experts deliver engineered, manufacturer-ready design packages powered by proprietary generative software"

    • "Generate doesn’t replace the architect, engineer, installer, or manufacturer — it empowers them"

  • We’re with you from concept to construction — operating as an extension of your team every step of the way.

  • We collaborate with all key stakeholders — from architects and engineers to developers and fabricators. Rather than serving a single client type, we focus on the ideal project profile — where early collaboration and generative design can create the most value.

  • While many tools focus on narrow optimization or tie you to a specific manufacturer, Generate is independent by design. Our integrated platform supports your project — enabling flexibility, collaboration, and efficiency without locking you into a single supplier or system.